thefoodiegifthunter.co.uk

Know your audience

In a completely different context, we were talking about knowing your audience the other day, which led onto a conversation about the blog. Now, I never think of having an audience, but I guess from looking at the search terms that land people here, you can work out a thing or two about the casual reader.

So, for the first 6 months of the year, the most popular searches to land here have been

1) Foodie gifts, and various derivatives thereof. Which, given the title, is really no surprise at all, and would be rather worrying if it wasn’t that popular! Hopefully there is plenty of scope to find what you were looking for, or even for things you hadn’t even thought of looking for.

2) Bedazzled Cupcakes. Great local cupcake company, who obviously have a lot of fans out there. I’ve written about them a couple of times, as I see them regularly at local food events, and MGG tends to make a beeline for them.

3) What is the difference between a mini Melton Mowbray pork pie and a mini pork pie? Say hello to my readers from Morrisons, who have ended up here with every combination of the question, which apparently forms part of one of their NVQs. Given our proximity to Melton Mowbray, we are well versed in the way of the pie and they feature fairly regularly on the blog.

4) SW4 Gin, which I think I’ve only written about once or twice. I still owe them a review, as they kindly sent me a bottle to try, and I’m going to to do a testing with this, Gordons and another of the new London gins. Only problem has been I seem to have a lack of gin loving friends, as BFF is a gin hater and not even prepared to have a sip.

5) Cobb Barbecue – a cooking system I’ve mentioned a few times but not tried yet, but obviously quite a few people are thinking about it. Lakeland seem to be the best source.

6) Three Chimneys Cookbook – I’ve featured many, many cookbooks, but this is the one that I obviously have decent rankings for! Great cookbook, great restaurant, amazing location.

7) Marmite XO – cannot abide the stuff, can’t imagine why you would want an XO version, but it would seem many do.

Save Water Drink Wine Framed Print – my sentiments exactly, and one of my favourite gifts this year. Available from Not On the High Street, and available as a print or useful shopping bag.

9) Bread making kits – not sure I’ve written about kits but I’ve featured the Panasonic Breadmaker a few times as well as great books on bread, not to mention breadmaking courses with Richard Bertinet.

10) Innocent bee friendly seeds – I talked about these when talking about Dr T beginning his adventures in beekeeping, as well as some of the initiatives to support British honey bees. In case you’re interested, the seeds were a mix of snapdragons, poppies and cornflowers. Now you know!

An interesting mix, and interesting to look at the variations year on year. Last July was all about Delia Smith, red velvet cake and blood oranges. Ah, the fickle finger of foodie fate, in one year, out the next!

Audience photo by jot.punkt on Flickr.